If you're a digital marketer in Australia, you’re probably an expert at optimising ad spend, scheduling social content, and launching campaigns, but when it comes to talking business tax deductions? Not exactly your favourite topic.

Here’s the thing: understanding a few key tax tips for online businesses can make a big difference to your bottom line.

At Kindred Accounting, we specialise in accounting for Australian business owners, working alongside you all year round - not just at tax time. Here’s a quick guide to the business expenses you can claim if you run a digital business.

Claim Props, Subscriptions & Cloud Storage

That aesthetic lamp in your flat lay? The Canva Pro plan? The Google Drive you’re storing client files in? They’re all potential tax deductions for creatives.

If it’s used for your business (and not just personal), you can usually claim it. Think tools like:

Canva
Xero
Squarespace
Later
Notion
CapCut
SCRL
Or any other marketing software subscriptions (even the ones we accountants are blissfully unaware of)

Save those invoices. Whether it’s a physical receipt or a phone photo - if you can prove a work purchase, we can probably claim it.

Coaching and Courses Are Deductible

If you’ve paid for a business coach, marketing mastermind, or course to improve how you run your business (good for you, we’re big fans) - it’s deductible.

As long as the training relates to your business operations, it qualifies as a professional development tax deduction. Whether it’s to help you scale, streamline, or get strategic - it counts.

Claiming Your Phone Use

Your phone isn’t just for Reels and memes - we know as well as you do, that thing is a serious business tool. If you’re taking calls, managing content, or communicating with clients, you can claim phone expenses.

A dedicated work phone? You can claim the whole cost.
Use a phone for both business and personal? You can absolutely claim a portion of your phones usage.

Working From Home? You Can Claim That Too

Running your marketing business from your home office (or couch, or bed)? You may be eligible to claim part of your:

Electricity
Internet
Rent or mortgage interest
Workspace setup
The key is tracking your use and keeping records—it’s one of the most overlooked tax tips for small businesses in Australia.

Why It Matters

Too many online business owners leave money on the table just because they don’t know what they’re entitled to.

That’s where we come in. We’re not just your tax accountant, we’re your year- round partner in making smart business decisions.

Whether it’s tax planning, budgeting, running a self managed super fund or financial forecasting, we make sure to offer personalised support and guidance every step of the way.

Ultimately, it is our goal to empower you to take control of your finances so you can make informed decisions to pursue your business goals with clarity and purpose. No more guess work.

Call to Action? You Know This Part.

Time for an accountant for digital marketers who won’t ghost you after BAS time?

Digital marketing is a boom industry that deserves to be taken as seriously as your results.

We’re passionate about empowering business owners to make confident & informed money decisions.

CLICK HERE and let’s make your books as crisp as your branding.

The Tax Stuff Digital Marketing Agency Owners Should Know (but usually don’t)